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 Post subject: THQ CEO Brian Farrell On Dark Millennium Online
PostPosted: Sat Dec 04, 2010 6:32 am 
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Gamespot recently sat down with THQ CEO Brian Farrell and asked him how things were going at THQ.  Below is a snippet of that interview that pertains to DMO 40k.

GS: How is the massively multiplayer project Warhammer 40,000: Dark Millennium Online shaping up?

BF: We've not picked a firm launch date yet. As you know, those are the most complex games and gaming systems on the planet. And we know what the competition is. So we know we need to do it absolutely right. So it's still a couple of years out. But, I mean, even the early version--in fact, I've got a review of that product at 3:00 and then I'm actually going to be down at that office and studio on Friday looking at the progress there. We're really excited about the game but when we know we have--well, first of all, a firm beta date, obviously we'll announce that. But it's still a couple of years out because we want this to be a real defining experience for the MMO player.

GS: Now this is THQ's first major MMORPG. What's kind of the biggest challenge you guys are facing? I mean, you've got a well-known IP out there but it's also a very competitive space. If you launch a couple years out, you'll have both World of Warcraft and Star Wars: The Old Republic to contend with. I mean, how will Warhammer 40,000 differentiate itself?

BF: Well, first, it's such a great universe. I mean, we have shipped over 5 million copies of Warhammer 40K PC games. We'll have those players play the online experience. It's not an MMO, obviously, but we know there's a dedicated fan base. We've delivered them great games, and we believe that if we deliver a quality MMO experience, we can convert those PC box product game users into MMO subscribers.

But you've got to deliver a differentiated experience that still feels familiar to an MMO player. That's what we intend to do with Warhammer 40K. So make some of the systems familiar so it's not foreign to a player how to continue to level up, but make it a really unique experience based on that IP. And that's the vision for the product, and I think the team down at Vigil is executing on that vision, from what I can see.

Get the full interview at Gamespot

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